WTF Is Going On At The Guardian?

The Guardian had hired Joshua Treviño in a seeming effort to broaden its US online readership. In more simple market terms, it was seeking ways of enhancing its profit base.
Following his appointment, some vigilant observers, readily aware of Treviño's arch-conservative views, reminded the Guardian of his words, tweeted in 2011, in relation to the Gaza aid flotilla:

"Dear IDF: If you end up shooting any Americans on the new Gaza flotilla – well, most Americans are cool with that. Including me"Treviño also issued this comment in 2010 after Israel had shot dead nine activists aboard the Mavi Marmara:
"After examining the facts of the flotilla, I condemn Israel: For being too nice, too soft, too accomodating to the scum of the earth."Stung by major criticism from Ali Abunimah, Electronic Intifada and other Palestinian support groups, as well as many of the paper's own readers, the Guardian went into damage limitation mode, allowing Trevino a clarification days before his first appointed column. None of it was remotely convincing, casting the Guardian in even darker light. MORE